Finding Your Audience's Real Language
Before writing copy, use AI to mine the language your audience actually uses — their complaints, objections, and desires — so your copy sounds like them, not like a brochure..
The prompt
Find recent (last 12 months) online discussions, reviews, and forum posts where people talk about problems with [your product category]. Summarize the 5 most common complaints and quote the exact phrases people use, with sources.
What to replace
Swap these placeholders for your own details before running the prompt:
[your product category]your own value
Pro tip: Copy that mirrors your audience's own words converts better than copy that describes your product from your own point of view.
How to use this prompt
- Copy the prompt using the button above.
- Replace [your product category] with your own details — the more specific you are, the better the output.
- Paste it into Perplexity and run it.
- If the answer feels generic, add constraints: audience, length, tone, and what to avoid. That single change fixes most weak output.
Learn the technique
Finding Your Audience's Real Language
Module 1 — AI-Powered Market Research · AI Marketing
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